Connected through the open API
Connecting Skipcall to La Growth Machine
The phone joins LinkedIn and email in the same sequence. No native integration, but no integration project either: the Skipcall REST API is open and documented, and an automation platform, or a coding assistant, is enough to bridge the two.
Charles Baldet Updated on API included in every plan · Ready in 5 minutes · No commitment
In brief
- Skipcall has no native integration with La Growth Machine.
- The Skipcall REST API, on the other hand, is open, documented and complete: everything the product does can be driven from outside.
- The connection can be built without writing a line of code, with n8n, Zapier or Make.
- To call the API directly, a coding assistant such as Claude or Codex writes the script from the documentation in a few minutes.
- What goes to Skipcall: the leads who have reached the phone step of the sequence.
- What comes back into La Growth Machine: the call outcome, to steer the rest of the sequence.
- Allow an hour for a first working scenario, and a few minutes if you have the script written for you.
Why connect La Growth Machine to Skipcall
La Growth Machine is excellent at chaining LinkedIn and email together. The phone is often missing, even though it is the channel that turns a conversation started on LinkedIn into a meeting. The connection fills that gap without leaving the logic of a sequence.
La Growth Machine belongs to the “outreach and sequences” family of our integrations. The call takes its place in the cadence, alongside email and LinkedIn.
How it connects
There are two routes, and neither is slower than the other. Neither means waiting for a connector to be built, nor tying up a technical team for weeks.
Without writing code
Through an automation platform
They call the Skipcall API on one side and the La Growth Machine API on the other. You assemble the scenario with the mouse, with no server to host and no developer to book.
With a coding assistant
By calling the API directly
Hand the API documentation to a coding assistant: it writes the script in a few minutes. That is often the quicker route, and it avoids paying for a platform.
What travels between the two tools
A connection through an API has one advantage over a fixed connector: you decide what travels, in which direction, and into which field. Nothing leaves that you have not planned, which also keeps your record of processing activities simple.
| Direction | What travels |
|---|---|
| La Growth Machine → Skipcall | the leads who have reached the phone step of the sequence |
| Skipcall → La Growth Machine | the call outcome, to steer the rest of the sequence |
| Available in the API | call outcome, date, duration, recording, transcript and AI-written summary |
Three concrete uses
- Call the leads who accepted the LinkedIn invitation but never replied.
- Insert a phone step between two written follow-ups.
- Compare what the phone channel returns against the other two.
Getting started
Allow an hour for a first working scenario, a few minutes if you have a coding assistant write the script. The time goes on deciding what you want to move between the two tools, not on writing code.
- Create your Skipcall API key From your Skipcall workspace, you generate a key that opens the API. It gives access to contacts, call lists and outcomes.
- Connect La Growth Machine to Skipcall In n8n, Zapier or Make, an HTTP module calls the Skipcall API on one side and the La Growth Machine API on the other. No code to write, no server to host. If you would rather call the API directly, a coding assistant such as Claude or Codex writes the script from the documentation.
- Send the outcome back At the end of every call, Skipcall exposes the outcome, the duration, the transcript and the summary. The same scenario sends them into La Growth Machine, wherever you chose to put them.
20 to 25
calls an hour when dialling by hand
60 to 80
with a power dialer, one number at a time
150 to 200
with a four-line parallel dialer
Those rates explain why sending the outcome back automatically matters so much. At twenty-five calls a day, a rep can still log them by hand in La Growth Machine. At a hundred and fifty they will not, and your data becomes wrong without anyone noticing.
What to know before you start
No native integration
Skipcall has no ready-made connector for La Growth Machine. The four native integrations are HubSpot, Pipedrive, Salesforce and Attio. For everything else the open API does the work: expect a set-up rather than a button, but one measured in minutes or an hour, not weeks.
Before you switch recording on
Recording a call requires a documented lawful basis under the UK GDPR, information given to the people concerned beforehand, and a defined retention period; PECR governs the marketing calls themselves, with the ICO as the supervisory authority. These duties apply even when the recording is only used for internal training, and they do not disappear because the file travels through La Growth Machine.
Beyond La Growth Machine
What syncs is set out on the CRM integration page, and the open API page describes what the interface exposes. The MCP connector also opens your call data up to an assistant, to question it in plain language.
For what gets said once the line is open, the call script library gathers twenty ready-made frameworks. Plan details are on the pricing page.
Frequently asked questions
Where in the sequence should the call go?
After an interaction, never before. A lead who has accepted your invitation or opened an email answers markedly more often than a cold contact, and the conversation starts on familiar ground.
Can the call outcome stop the sequence?
Yes, and it is the most important setting: continuing to write to someone who has just said no on the phone damages the relationship for good.
Is there a native integration between Skipcall and La Growth Machine?
No. The Skipcall native integrations are HubSpot, Pipedrive, Salesforce and Attio. For La Growth Machine, the connection goes through the open REST API, either directly or through an automation platform.
How long does it take to connect the two tools?
Allow an hour for a first working scenario, and a few minutes if you have a coding assistant write the script. In most cases it is the scoping, not the technical work, that takes the time.
Do you need a developer?
Not in most cases. n8n, Zapier and Make call the API without a line of code. And to call the API directly, a coding assistant such as Claude or Codex writes the script from the documentation in a few minutes: that has become the faster of the two routes.
Is API access charged separately?
No. The open API is included in every plan, from the Starter plan at €75 per licence per month, from a single licence and with no commitment. Only the automation platform you choose, if you use one, has a price of its own.
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